Do teenagers want a “smarter” car?
September 3, 2013
With the advent of smartphones, cars have lost much of their allure. In a world of smartphones and the internet and just so much new technology, people have different priorities.
That is why automobile manufacturers want to make your car personalized to you. They want your car to change in accordance to you. They want your car to know what radio stations you like, what your daily life is like, and they never want that information to be lost when you get a new car.
The automobile industry is working to make cars more appealing to this generation, but is this really necessary. Will it really make owning a car more appealing to a teenager?
TM Killion, 10th grade, said, “Not really, but I’ll be glad.” when asked if he was looking forward to being able to get his driver’s license.
Joesph Hernandez, 10th grade, was also asked whether or not he was excited to get his driver’s license, to which he answered, “Really excited.”
Next, the students were told about Volkswagens’ plan and asked if they liked it.
“That would be better,” Hernandez said.
“Yes,” Killion said.
However, when we asked Aquina Kitekit, 10th grade, if he is more excited to get his driver’s license now, he answered “Nah.”
Overall, it seems like Volkswagens’ idea is good enough, but it is not likely to have much of an impact on teenagers. It might make cars seem a little cooler to teenagers, but it is not likely to be the deciding factor on whether or not they get a car.
http://www.npr.org/series/213540069/millennials-and-the-changing-car-culture